FOR IMMEDIATE RELEASE, please…
Fri, 03 Oct 2008

Van Millwork Introduces their Van Mantel Collection

BELLINGHAM, Mass. — Van Millwork, a leading provider of fine cabinetry and architectural millwork, is pleased to bring to the retail market the Van Mantel Collection - 14 distinct traditional and contemporary mantel designs plus four adjustable mantel styles.

The Van Mantel Collection complements Van Millwork’s custom cabinetry, coffered ceilings, paneled walls and other elaborate architectural millwork products. Unlike other lines that only offer pine, poplar or oak, the Van Mantel Collection is crafted from the highest selection of any wood species, including Brazilian cherry and Santos mahogany, and is available in paint grade or stain grade.

The Collection enables fireplace retailers to move beyond the standard mantel to offer a wide variety of quality crafted custom designs to their customers. Each Van mantel is assembled in one of the company’s two sophisticated shops in Bellingham or Fitchburg, MA by a team of skilled craftsmen who work from their own designs as well as the client’s to create unique projects on any scale.

“Van Millwork’s goal is to work with retailers to grow their business by offering a wide range of products to their customers,” states Van Millwork’s Director of Marketing, Jennifer Driscoll. “With Van Millwork and Van Mantels, retailers can now offer customized mantels and build volume sales with add-on purchases such as cabinetry, shelves, built-ins and much more to compliment their mantels.

We are also providing retailers sales tools including marketing materials, discounted and free displays, on-site sales training, and a competitive SPIF program.” Founded in 1967 as a full service lumber company, Van Millwork, headquartered in Bellingham, is the largest interior millwork supplier in New England.

The Van Millwork Showroom, located in Needham, showcases nine architecturally-themed rooms specifically reflecting the architectural period represented by the trim work in each space. In addition to Bellingham and Needham, the company also offers a showroom in Mashpee, MA, and their full-service custom woodworking shop in Fitchburg, MA.

In addition to the new mantel division, the company recently introduced their flooring center, which provides quality hardwood flooring and installation options.